Category: Business

Social Media Marketing

This tool is far too important to leave in the hands of the inexperienced.

by Laurie Wink

Facebook, Twitter, YouTube. LinkedIn, Instagram, Pinterest.

In today’s competitive marketplace, these social media tools are helping businesses boost visibility, enhance credibility and attract customers. To the uninitiated, the strange names can be intimidating, frustrating and overwhelming.

Northwest Indiana Business Quarterly talked to social media marketing experts who demystify …

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Posted in Business, Current Issue, Spring 2015 | Leave a comment

Give Her the Gift of Good Health

The best way to help the superwoman in your life take care of herself, as well as she takes care of others, is to remind her. Consider these gift ideas and woo the women in your life to choose good health.

* Get her a new red dress: The American Heart Association’s National Wear Red Day is February 6. Snap her photo while wearing red …

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Posted in Women in Business | Leave a comment

Best of Northwest Indiana and Greater South Bend/Michiana Business

Our readers make their picks in dozens of categories.

“Do your best”–people are told that from preschool throughout the rest of life. Businesses want to be the best, too, and they judge their success by sales, profits, and perhaps the most gratifying, the opinions of satisfied customers.

That’s what we try to reveal each year through Northwest Indiana Business Quarterly‘s reader survey… the high …

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Posted in Business, Cover Story, News, Regional News, Spring 2015 | Leave a comment

PUBLISHER’S NOTE – SPRING 2015

Spotlighting the Best in Business

Check out our readers’ picks, along with other award winners.

Welcome to our spring issue, as we again recognize the “best in business,” voted by hundreds of readers in Northwest Indiana and Greater South Bend. We thank you for voting, and applaud this year’s recipients.

Our small business focus this issue includes the growing value of using social media as …

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Posted in Business, Current Issue, Spring 2015 | Leave a comment

Hub of Lake County

History and progress put at the center of it all.

by Michael Puente

The city of Crown Point has always been the center of all things government-related in Lake County.

The Lake County Sheriff’s office is there, as well as all other county departments in the massive Lake County Government Complex at 93rd and Main Street in Crown Point.

But a short drive south and …

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Posted in Business, Economic Development, Special Features, Winter 2015 | Leave a comment

Women’s Resolution

Schedule more “me” time for a healthier 2015.

by Cassie Richardson

For many working women who bring home the bacon and fry it up in a pan, the added pressures of caring for children and aging parents can be overwhelming–even when she has the help of a supportive man.

If given a 60-minute bonus, many busy women would be able to find good use for …

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Hoosier Bat Co.

Hitting home runs from the Little League to the Major Leagues.

by Laurie Wink

Located on a stretch of East Calumet Avenue near the Route 49 overpass in Valparaiso is a small company making a huge hit with baseball players from Little League to Major Leagues.

Hoosier Bat Co. has supplied custom-made, high-performance bats to such heavy hitters as Frank “The Big Hurt” Thomas and …

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Posted in Business, Winter 2015 | Leave a comment

Health Expo Offers Presentations and More

CROWN POINT — The Franciscan Alliance Health and Wellness Expo, slated for Saturday, May 2 at the Lake County Fairgrounds in Indiana, will feature interactive activities, guest speakers and presentations, race day packet pick up and more. The event kicks off Indiana’s inaugural The Biggest Loser RunWalk, which will be hosted in Crown Point on Sunday, May 3.

The Franciscan Alliance Health and Wellness Expo …

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Posted in Business, Retirement News Bits, Women's Business News Bits | Leave a comment

Adding Fuel

New team brings professional hockey back to Indy.

by Ben Smith

Five days before Christmas, and no peace on earth this night.

Instead, there is only a scoreboard tilted against them again, and a flat crack echoing off the cinderblock walls of this narrow hallway outside the visitor’s dressing room in Allen County War Memorial Coliseum in Fort Wayne. The Indy Fuel of the ECHL, …

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Posted in Business, Sports, Winter 2015 | Leave a comment

New Ways to Pay

Mobile payment technologies nearly ready for prime time.

by Phil Britt

Consumers enter 2015 with a new payment option at some retailers–a mobile wallet that enables users to pay with their phone rather than swiping a credit or debit card, writing a check or using cash–but this alternate payment method is still in its very embryonic stages.

Apple Pay, available on the iPhone 6 and …

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Posted in Banking, Business, Finance, Winter 2015 | Leave a comment